The exciting new venture for accommodation providers in Penzance;
The perfect place to find the perfect place! The purpose of the new website www.bookpenzance.co.uk is to help local guesthouse owners to reduce their reliance on Online Travel Agencies. This saves the businesses vast amounts of money in commissions that leaves the county (and often the country) and gives guests a better value for money holiday.
During the Winter of 2016 a working party of PDTA (Penzance & District Tourism Association) members was set up and began to look at different website and booking engine options.
After various consultations and discussions with local guesthouse owners it was decided that the booking engine freetobook would be used. This basic online diary is free so seemed the best option for those businesses with only one or two rooms.
Once the booking engine was decided Sharkfin media; a Cornish website company was chosen to design and host the website.
The bookpenzance committee decided to charge themselves 2% commission on each booking that comes through the website which will go towards helping to run the Tourist Information Centre at The Welcome Centre in Penzance. The website was launched in May with eighteen businesses initially signed up. Between May and September this venture has brought a total of £18,317.45 worth of business in to the local community.
Based on the 15% commission that a typical online travel agency would charge bookpenzance has kept an extra £2,747.57 in the local economy and made £366.35 for the Penzance Tourist Information Centre.
Considering that by the time the website was launched the majority of the businesses would have already had most of their rooms booked for the Summer season bookpenzance has made an impressive start and its committee strongly believe that the new venture will go from strength to strength.
Bookpenzance are now looking for more local businesses to join up. If you have an accommodation business or know of anyone that does who would be interested in becoming part of this great new local initiative please contact;